About MakeupIdea

Who runs it

MakeupIdea is published by Zwings LLC. Write to support@makeupidea.com with questions about the site or a listing.

Why this directory exists

There are now hundreds of AI beauty apps and brand tools, and most lists of them are long, loosely sorted and full of marketing claims. MakeupIdea is a shorter list sorted by job and written plainly, with the questions to ask before you point a camera at your face or hand customer photos to a vendor.

The site is for shoppers who want to try before they buy and for small beauty brands that don't have time to test every new tool. We describe what each tool does, note privacy, color accuracy and claims points that matter in beauty, and link to the official site so you can check plans and prices yourself.

We don't run tests or publish rankings, and nobody can pay to change a description. Makers can pay for a labeled featured placement, which keeps the site running. If you spot a listing that is out of date, or a tool that should be here, the contact page reaches us directly.

How tools are chosen and described

Every listing starts from the tool's own website. We confirm it is live and does the job the listing describes, then write a short description in our own words and place it in one category. We don't copy marketing text, and we don't publish scores, rankings or prices.

Some tools carry a longer write-up that explains how people use them and what to check before signing up. We leave out apps that make medical claims, and tools we can't confirm stay off the site until we can. If a tool changes or closes, we update or remove the listing at the next rebuild.

Right now that is 50 AI beauty tools in 7 categories, last checked 2026-11-03.

Makers can submit or claim a listing for free. A person checks every request before anything changes. Paid placements are marked Sponsored wherever they appear, and they never change what we write about a tool.

Corrections and removals

If a listing is wrong, or a tool has shut down, tell us. We answer within a week and rebuild the directory with the change.